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Just a quick tip tonight. If you find yourself using Twitter a lot more since joining Empire Avenue, you really owe it to yourself to check out a Twitter client like HootSuite (if you haven’t already). I already mentioned how the app allows you to schedule tweets throughout the day. Another great feature is it provides a multicolumn display. I can have a column with a saved search on “#EmpireAve”, “#Empire Avenue” and “Empire Avenue. So anytime someone tweets about the site, I know it quickly. It will also track for you whether your messages have been retweeted and how far. If you are still using the Twitter website, consider trading up.